VISIT FLORIDA Racing Kicks Off 2016 Season with Podium Finish at Daytona
The VISITFLORIDA.com Racing Team kicked off the 2016 season at the 54th annual Rolex 24 at Daytona this past weekend with a podium finish. This marks year three of VISIT FLORIDA’s partnership with Jim France’s International Speedway Corporation (ISC), the VISITFLORIDA.com Racing Team, the IMSA WeatherTech SportsCar Championship and Mazda USA. Together, these four well-known entities make up the largest motorsports partnership of its kind aimed at aggressively driving tourism to Florida. Continue reading »
Paul Phipps
Chief Marketing Officer