Sunshine Matters

As part of the U.S. college football kickoff weekend, VISIT FLORIDA partnered with Visit Orlando and Hertz to host our annual Irish Summer Event in Dublin.  This year, 18 key tour operators, airline representatives and travel media attended our American football tailgate party during the University of Central Florida versus Penn State game held at Croke Park.  The reception, held in a private skybox at the stadium, provided VISIT FLORIDA and our Partners with a unique, festive opportunity to share what makes Florida such a great place to visit in the Fall and all year long. Continue reading »

I am proud to share that today, VISIT FLORIDA and IMG announced we have teamed up with two of the state’s top brands – the Florida Gators and Florida State Seminoles – to harness the passion associated with their storied rivalry games and direct it toward the promotion of travel throughout Florida. Continue reading »

As the college football regular season comes to a close, I am proud to announce the winning university in the Florida Fan Game contest. The Florida Fan Game is an initiative of VISIT FLORIDA’s Share A Little Sunshine program, engaging Floridians to support tourism by inviting friends and family to visit the state. The head football coaches at six of Florida’s major universities called on their fans to send digital invitations, earning points for their school in the Florida Fan Game. With more than 23,000 invitations sent, the University of Florida has earned the title of having “Florida’s No. 1 Fans.” Continue reading »

Today as we celebrate the start of college football season, VISIT FLORIDA launches the “Florida Fan Game,” a contest to help Florida’s tourism-based economy and show which university has Florida’s best fans.  The Florida Fan Game is an initiative of VISIT FLORIDA’s Share A Little Sunshine program, engaging Floridians to support tourism by inviting friends and family to visit the Sunshine State. Continue reading »