VISIT FLORIDA Trade Show Program Helps Promote “Unexplored Florida”
November 15th, 2016 — 12:17pm
In an effort to showcase Florida’s diverse destinations by bringing attention to the state’s less visited rural areas, VISIT FLORIDA began a travel trade show partnership in 2014 with the Original Florida Tourism Task Force, doing business as Visit Natural North Florida. As a result, the task force, which represents 14 counties in North Central Florida, was able to show a 16 percent increase in tax revenues for the region between July 2015 and February 2016. Continue reading »
Kate Chunka
Director, Industry Relations