Sunshine Matters

I am pleased to announce that Terry Prather, former President of SeaWorld Orlando, has been appointed to serve as the Executive Director of the Florida Council of Tourism Leaders.  The Council, which is comprised of the former chairs of VISIT FLORIDA’s Board of Directors, creates a strong network of industry experts that may be called on by the Board, the Chair or the President for their expertise and experience.  Collectively, these professionals bring to bear more than two hundred years of institutional knowledge on the Florida tourism and hospitality industry. Continue reading »

Below please find a press release that VISIT FLORIDA sent to the media this afternoon after Governor Scott unveiled his proposed 2013-2014 budget.

Governor Scott Recommends Increased Funding for VISIT FLORIDA

2013-2014 Proposed Budget Allocates $75 Million for Tourism Marketing Efforts

TALLAHASSEE, Fla. (January 31, 2013) – Today, Governor Scott announced his proposed budget for 2013-2014. The Governor recommended that VISIT FLORIDA receive $75 million in public funding to support statewide tourism marketing efforts for the coming year. The recommendation represents a 39 percent increase over last year’s allocation. Continue reading »