VISIT FLORIDA’s International Marketing Efforts Take Center Stage
November 30th, 2010 — 2:02pm
VISIT FLORIDA recently released its third quarter numbers revealing that overseas visitors to the state are up 17.4 percent, Canadian visitors have increased by 23 percent, and overall we’re up 0.6 percent from the same time period in 2009. As director of international sales and marketing, the international statistics are certainly worth discussing in my opinion. And, they will be a major topic of discussion next week during the annual VISIT FLORIDA marketing retreat to start planning for the 2011-2012 fiscal year budget. Continue reading »
Tracy Vaughan
Director, International Sales & Marketing
