VISIT FLORIDA Embraces Twitter for “Ready, Set, Summer” Campaign
May 31st, 2016 — 1:17pm
Following last month’s Digital Innovation Forum in California, VISIT FLORIDA and five Industry Partners turned learning into action by partnering with Twitter to promote the unofficial start of summer. Yesterday, VISIT FLORIDA sponsored the Promoted Moment and Promoted Trend. The “story” – #SummerStartsNow – in Florida, targeted all Twitter users in the United States. Continue reading »
Susannah Costello
Vice President, Global Brand