Report Findings Show Significant ROI for VISIT FLORIDA Marketing Efforts
January 27th, 2015 — 11:00am
This month, the Office of Economic and Demographic Research (EDR) released a report on the state’s return on its investment in VISIT FLORIDA. I am proud to share that the study found the state generated a positive ROI of 3.2, meaning that $3.20 in tax revenues were received from each dollar that the state invested in VISIT FLORIDA. Continue reading »
Will Seccombe
President & CEO
