Sunshine Matters

The U.S. Travel Association recently held its annual Marketing Outlook Forum in Ft. Worth, Texas.  The forum provides an opportunity for attendees to network with fellow tourism industry representatives from other states and serves as a great chance to learn and gain insight into what experts see as the trends for the coming year.

The following are some of the key takeaways I learned from the conference related to the economy, consumer confidence, business travel, international travel and the changing U.S. population. Continue reading »

I recently attended the U.S. Travel Industry’s Marketing Outlook Forum, held in Little Rock, Arkansas to learn what the experts see on the tourism horizon.  A recent cover of Business Week proclaimed, “The recession is over–good luck surviving the recovery.”  This was also the consensus at the forum.  Continue reading »