VISIT FLORIDA Presents Annual Industry Satisfaction Study Results
October 6th, 2011 — 3:41pm
The recently released 2010-2011 Industry Satisfaction Study showed that those surveyed were 81% satisfied with how VISIT FLORIDA is promoting tourism to the state. This represents a nearly five point jump from the score we received last year and one of our highest scores since 2005. Nearly 70% rated their overall satisfaction with VISIT FLORIDA at either an 8, 9 or 10 – an increase of 11 percentage points in these three highest categories from the previous year. Continue reading »
Vicki Allen
Research Manager