International Team Visits Tallahassee for First-Ever Brand Camp
December 17th, 2012 — 6:00pm
VISIT FLORIDA recently brought together our international directors, who represent us in China, Germany, India, the U.K. and Latin America, and the creative director from our lead agency of record SapientNitro for the first ever VISIT FLORIDA Brand Camp. The idea behind Brand Camp was simple: create an opportunity for open dialogue between our in-country experts and the creative mind behind the new VISIT FLORIDA campaign, launching next year, to discuss where and how this campaign translates in targeted overseas markets. Continue reading »
Tracy Vaughan
Director, International Sales & Marketing
