Sunshine Matters

Media Coverage Overview – June 16, 2010

KEY TOPICS

During the last 24 hours, media coverage included Obama’s visit to Florida and the oil spill’s impact on Florida’s tourism industry.  Some articles continue to mention VISIT FLORIDA’s marketing campaigns and new commercials.  Below, please find highlights, including an example of a VISIT FLORIDA TV spot reported on by The New York Times.

VISIT FLORIDA PROACTIVE MEDIA ASSISTS

VISIT FLORIDA Ad: Florida’s tourism office is running television spots to protect the state’s tourism industry from the oil spill, The New York Times http://video.nytimes.com/video/2010/06/15/us/1247468056244/visit-florida-ad.html

Charlotte County tells dozens of cities: our beaches are clean, WINK News
http://www.winknews.com/Local-Florida/2010-06-15/Charlotte-County-tells-dozens-of-cities-our-beaches-are-clean

VISIT FLORIDA fighting oil spill publicity, Miami Herald http://www.miamiherald.com/2010/06/11/1674928/visit-florida-fighting-oil-spill.html

Proactive media assists today included:

Huffington Post – working with their travel editor to address the impact of the oil spill on tourism and what VISIT FLORIDA is doing to bring visitors back to the state

CNN

The Daily Telegraph in London

RECENT BREAKING HEADLINES

Oil spill:  On Pensacola Beach, president promises persistence, Pensacola News Journal http://www.pnj.com/article/20100616/NEWS01/6160328

Mix of fear, hope for Gulf Coast business owners, Washington Times http://www.washingtontimes.com/news/2010/jun/15/pensacola-fla-the-hole-in-the-bottom-of-the-ocean-/

Should I Cancel My Gulf Coast Vacation?, WSMV Nashville http://www.wsmv.com/news/23910554/detail.html