Sunshine Matters

Media Coverage Overview – June 11, 2010

KEY TOPICS 

Overall, media coverage continues to report that the oil spill has harmed Florida’s tourism industry and its ecology/environment.  Some articles report that many Florida beaches are open despite the oil spill. Others report on VISIT FLORIDA’s marketing campaigns.

RECENT BREAKING HEADLINES

Gulf oil spill scares off some vacationers but prompts others to visit, Washington Post http://www.washingtonpost.com/wp-dyn/content/article/2010/06/11/AR2010061103902.html

Oil spill slows tourism, worries business owners, Trading Markets http://www.tradingmarkets.com/news/stock-alert/sbcod_oil-spill-slows-tourism-worries-business-owners-979723.html

Oil Spill May Cost $4.3 Billion in Property Values, BusinessWeek http://www.businessweek.com/news/2010-06-11/oil-spill-may-cost-4-3-billion-in-property-values-update1-.html

VISIT FLORIDA PROACTIVE MEDIA ASSISTS

Interviews conducted in the last 48 hours:

• Convention South Magazine – Will Seccombe, CMO at VISIT FLORIDA, talked with Marlene Bundock, managing editor, about the marketing elements from VISIT FLORIDA that are being implemented to drive traffic to the state.
• Wall Street Journal, Associated Press and Fox Business interviewed Chris Thompson, President and CEO at VISIT FLORIDA, regarding the tourism industry and VISIT FLORIDA’s response to the situation.

Next week, interviews with the following media outlets are confirmed with Chris Thompson:

• BBC and Fox & Friends