Sunshine Matters

Today’s media update shares what consumers may be seeing or hearing through online and print news articles. The purpose of the media update is to offer an overview perspective of the media headlines surrounding the oil spill situation. Today’s overview is pulled from the last 24 hours of news coverage.

Stayed tuned to Sunshine Matters for continued updates from VISIT FLORIDA regarding this and other topics relating to the Deepwater Horizon oil spill situation. The highlights are pulled from media within the last 24 hours.

Media Coverage Overview – June 3, 2010

KEY TOPICS

• Traditional Media and Blogs:   Traditional print and online media coverage report that the oil will reach Florida beaches within days, discuss efforts on how Florida officials are preparing for landfall, and speculate on how Florida fisheries, tourism, environment and overall economy will be affected by the disaster.
• Blogs are mostly comprised of reposted news stories. Blogs also discuss how oil spill may affect summer travel to Florida. Social media sources like tweets and blogs continue to neutrally link to these articles.  Tweets are neutral to positive, dominated primarily by the marketing efforts of tourism organizations (e.g. astronaut-led tours, yolo boarding, etc).

RECENT BREAKING HEADLINES

Fishing events in jeopardy as oil nears, Pensacola News Journal http://www.pnj.com/article/20100603/SPORTS/6030310

Oil slick poses challenge to tourism industry (The Orlando Sentinel, Fla.) http://www.hotel-online.com/News/2010_Jun_03/k.OSS.1275585122.html

BP overcomes snag in bid to curb spill, Economic Times http://economictimes.indiatimes.com/news/international-business/BP-overcomes-snag-in-bid-to-curb-spill/articleshow/6006383.cms

Gulf oil spill news:  Oil approaches Sunshine State, The News-Press http://www.news-press.com/article/20100603/GREEN/6030383/Gulf-oil-spill-news-Oil-approaches-Sunshine-State