Sunshine Matters

Today the Florida tourism industry mourns the passing of one of our greatest cheerleaders.  Throughout his distinguished career in tourism, Harvey Campbell served on the VISIT FLORIDA Board of Directors and the Florida Commission on Tourism.  In addition to numerous committee appointments, he also served as chair of VISIT FLORIDA’s Promotions and then-named Rural Tourism Committee.  Harvey also served as a founding member and past chair of the Florida Association of Destination Marketing Organizations.

Harvey, a longtime Columbia County Tourist Development Council director, was a vital figure in elevating rural community tourism in Florida, as well as a tremendous advocate for sharing the story of North Florida’s beautiful springs and unspoiled natural areas.  He was also an influential force in bringing the Florida Sports Hall of Fame to Lake City and in establishing youth sporting events as an industry in his area.

While we are saddened by his death, we are proud to honor his accomplishments and thank Harvey most especially for his vision and tireless efforts to grow the Florida tourism industry into the world-wide leader it is today.