Sunshine Matters

Attendee registration for the 47th Annual Florida Governor’s Conference on Tourism is now open.  This year, VISIT FLORIDA’s signature event, which serves as Florida’s premier educational conference for the tourism industry, will be held September 22-24 at the Boca Raton Resort and Club.

The Florida Governor’s Conference on Tourism provides an opportunity for all members of the Florida tourism industry to network with fellow travel professionals, learn more about participating in VISIT FLORIDA’s wide range of programs and hear from industry experts and keynote speakers about their proven, hands-on strategies for increasing business.  Attendees include representatives from Florida destinations, attractions, hotels, resorts, parks, convention centers, government officials, media representatives, advertising agencies and many more.

The schedule of events for 2014 is filled with expert speakers, panel discussions and in-depth breakout sessions.  We are especially proud to present keynote addresses by Jonah Berger, bestselling author of Contagious: Why Things Catch On and Eric Whitacre, Grammy-winning composer, conductor and creator of the Virtual Choir. Another conference highlight is this year’s panel discussion featuring Florida tourism industry honorees to HSMAI’s “Top 25 Most Extraordinary Minds in Sales & Marketing” list, including David Atkins, Ursula Boll, Cedar Hames and Grace Villamayor.

For complete conference information and to register now, go to FloridaTourismConference.com.  If you have any questions or are interested in learning more about exhibiting or sponsoring, please contact me at sbonda@VISITFLORIDA.org.  I look forward to seeing you in Boca Raton this September!