Sunshine Matters

During today’s lunch presentation at the 48th Annual Florida Governor’s Conference on Tourism at the Tampa Convention Center, I was pleased to announce our new partnership with global music superstar Pitbull. The partnership is designed to help Florida integrate its travel brand into the international music scene on a huge scale through this unprecedented ambassador program. Continue reading »

Last night, during the annual Florida Governor’s Conference on Tourism at the Tampa Convention Center, VISIT FLORIDA announced the 2015 Florida Tourism Hall of Fame inductee, as well as the winners of the Flagler Awards, Iris Larson Awards and Film Florida Legends Tourism Ambassador Award.  Annually, leaders in Florida tourism are chosen by a selection committee to receive these prestigious honors and awards. Continue reading »