Sunshine Matters

This week, VISIT FLORIDA coordinated a media luncheon and Partner presentation at Le Prunier restaurant in Paris. Fifteen journalists from major French travel trade and tourism publications attended the event, including Désirs de Voyages, Easyvoyage.com, Golf Européen, Guides Gallimard, Hôtel & Lodge, I-voyages.net /I-trekkings.net, Luxe-magazine.com, Marie-Claire, Marie-Claire Maison and Quotidien du Tourisme. Continue reading »

“Emeril’s Florida” has quickly become a top-rated television show on both the Cooking Channel and Food Network featuring the high energy celebrity host Emeril Lagasse as he explores dining, entertainment and travel opportunities on location throughout the Sunshine State.  Now in its second year, VISIT FLORIDA is proud to continue our partnership with Emeril to showcase the fantastic food, history and physical beauty that makes Florida such an incredible visitor destination. Continue reading »

Carling Nolan, VISIT FLORIDA’s Golf Insider, proves again she’s an expert.  She’s headed to the Kia Classic, a women’s professional tournament on the LPGA Tour.  The event takes place March 27-30 at the Park Hyatt Aviara Golf Club in Carlsbad, California.

Carling, who has been writing about Sunshine State golf for VISIT FLORIDA since late 2013, plays on the LPGA Symetra Tour.  That status allows her to play in Symetra events or to qualify into LPGA events.  This week, Carling shot 1 under 71 to qualify for the Kia. Continue reading »

From A to (almost) Z, VISIT FLORIDA PR staff and four of our industry Partners met with top journalists in the Washington, D.C. area earlier this month.  The mission was four days of non-stop one-on-one meetings with national and international press.  A team at AOL Travel, which recently linked up with MapQuest, welcomed Visit Jacksonville & the Beaches, Visit Orlando, The Florida Keys & Key West and Greater Miami Convention & Visitors Bureau to its offices near Dulles International Airport to discuss possible story needs from the Sunshine State. Continue reading »

VISIT FLORIDA’s marketing programs and initiatives have a proven track record of helping Florida tourism businesses attract new customers and improve their bottom line.  To assist current and potential Marketing Partners discover how to maximize their return on investment, VISIT FLORIDA offers an annual Marketing Partner Guide, as well as a host of “Log-In & Learn” educational webinars. Continue reading »