Recent Survey Results Help Shed Light on Oil Spill Tourism Impact
VISIT FLORIDA has recently received the results of two surveys – a special survey of Conde Nast Traveler subscribers and one of Florida residents.
The survey of Conde Nast Traveler subscribers was conducted via e-mail and was fielded July 13-21. The results of the survey showed that only 15 percent of respondents said their travel plans were affected by the oil spill in the Gulf of Mexico. Of those, 40 percent were planning to travel to Gulf Coast destinations in the summer and 35 percent were planning to travel in the winter. The majority of respondents (60 percent) would consider traveling to the Gulf Coast area in the next six months, with South Florida being the most popular destination for future travel plans considered. Continue reading »
Vicki Allen
Research Manager