Sunshine Matters

VISIT FLORIDA staff and Industry Partners recently participated in the 2015 Professional Convention Management Association (PCMA) Education Conference in Fort Lauderdale.  Of course, we would like to think the beautiful Florida sunshine is the reason this year’s “PCMA Educon” had record-breaking attendance, with more than 600 international industry professionals. Continue reading »

VISIT FLORIDA and the Florida tourism industry were shining as bright as the Florida sunshine at the recent Collaborate Marketplace 2015 held in Orlando.  More than 130 Florida tourism partners joined VISIT FLORIDA in hosting the popular meeting and incentive conference in the Sunshine State’s backyard. Continue reading »

Throughout the 2014-15 fiscal year, VISIT FLORIDA and our Partners traveled to five key domestic markets for Very Important Planner (VIP) events.  The Florida-themed signature events were held in Atlanta, Boston, Chicago, New York City and Washington D.C. since those markets have a high number of corporate and national association planners that source Florida for meetings and conventions. Continue reading »

VISIT FLORIDA and seven of our industry Partners recently hosted the Boston VIP (Very Important Meeting Planner) Event at Fenway Park for the Boston Red Sox Opening Day.  The goals of the VIP Events are to make an impression on meeting professionals who have the potential to bring meetings or events to Florida, and to foster engagement and networking between our Partners and the meeting planners.  The Boston VIP included 50 qualified meeting planners who were thrilled to be invited to such an exclusive event. Continue reading »